Responsibilities
• Managed influencer campaigns from start to finish, including outreach, fee and deliverable negotiation, timeline management, payment processing and post-campaign wrap reports. Produced top-performing influencer content (over 1 million organic impressions) across Walmart’s social media channels.
• Provided long form content writing as needed for Tips & Ideas blog in support of brand social initiatives.
• Sourced imagery and wrote social copy in support of Pinterest efforts.
A sample deck is available upon request.